MENTORING & INVESTING
What if you're capable of more than you've allowed yourself to believe?
Elin sees potential where others see obstacles.
KAREN
If you're looking for someone who truly stands beside you—not just beside your business—I couldn't recommend Elin more highly.
SARA
Elin is incredibly sharp, gets things done, and leads with both heart and integrity.
KAREN
Working with Elin gave me the confidence to think bigger and execute faster.
SARA
Elin has a rare ability to see your potential, ask the questions that matter, and inspire you to dream bigger than you ever imagined.
EMMA
Elin sees potential where others see obstacles.
KAREN
If you're looking for someone who truly stands beside you—not just beside your business—I couldn't recommend Elin more highly.
SARA
Elin is incredibly sharp, gets things done, and leads with both heart and integrity.
KAREN
Working with Elin gave me the confidence to think bigger and execute faster.
SARA
Elin has a rare ability to see your potential, ask the questions that matter, and inspire you to dream bigger than you ever imagined.
EMMA
Trusted by
Five questions. One clearer direction.
YOUR INVITATION
Answer 5 questions and discover where to focus next in your business.
3 minutes • Private
THE GROWTH PROFILE
Myrström Capital
The next level of your business starts with you.
I've been where you are.
I know what it feels like to build a business that means everything to you.
You have the vision, the ambition and the determination to make it succeed. But as your business grows, so do the decisions. Growth, sales, fundraising, leadership or planning an exit—suddenly, you're expected to navigate it all.
I've been there.
After more than twenty years of building businesses, I now work alongside ambitious founders, combining strategic advisory with a holistic perspective to help entrepreneurs gain clarity, grow with confidence and build businesses with intention.
Beyond advisory, Myrström Capital also invests in and acquires companies with long-term potential.
OUR ECOSYSTEM
Three areas. One philosophy.
Pursue
PRIVATE 1:1 MENTORSHIP
I'm tired of playing small.
I'm done waiting.
I'm ready to think bigger.
I'm ready for my next chapter.
Investments
EARLY-STAGE CAPITAL
Backing founders building the future. We are always open to hear more about your company, your vision and dreams.
Acquisitions
BUY & BUILD
Buying and building companies with trusted partners. Our projects will be revealed soon.
“Surround yourself with people who remind you what's possible.”
Done holding yourself back?
Pursue is a private mentorship for entrepreneurs ready to grow both their business and themselves
“Elin is incredibly generous with her time, truly listens, opens doors, and brings an investor's perspective that creates real value—value we would never have achieved on our own.”
— JOHAN MATTON, FOUNDER & CEO, PULSE MINDFULNESS